The new Toyota iQ is a landmark car: the world’s soon-to-be-biggest car maker has gone and made the world’s smallest four-seater. You see, the iQ packs two rows of pews into a tiny slip of a hatchback. It’s not even three metres long. But the Toyota iQ has a twist; like Smart’s Fortwo, the last car to rip up the packaging rule book, the iQ wears a distinctly premium price tag.

Think of it like house prices. Although the iQ is tiny, at just 2985mm long, it is plonked slap bang in Mayfair, carrying an estimated £10,000 price tag when UK sales start in January 2009. So it had better be good…

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